The Boeing Company — GLOBAL ADVERTISING CAMPAIGN
Developed the “Horizon” campaign positioning Boeing as an industry leader beyond commercial aircraft manufacturing—building on their strong history in military, communication and aerospace technologies. Created the “horizon” visual signature that would be used around the world in print, TV and digital over a 10 year period.
Role: Art Director
BOEING — GLOBAL ADVERTISING CAMPAIGN examples
The ads below were created by numerous agencies utilizing the “Horizon” design system I developed.